Why Technology Evolves and Your Marketing Shouldn’t

This helps users and search engines understand that these guides are crucial pillars of our site. When adding a contextual internal link, make sure the link makes sense within the current page’s context.  Moreover, always use anchor texts which accurately describe the page you’re linking to. This provides users and search engines with the context to  assess whether the link is valid. The internal linking tool in Yoast SEO Premium helps you connect your content by automatically suggesting relevant links. 3.3. Manage your categories and tags WordPress has two default ways of structuring your content: categories and tags.

The best part is…you don’t even need a social media account or online presence.

Your content and group topics broadly. On a website about cooking, pasta could be a category. Tags are non-hierarchical and can be used to describe your post in more detail. Dinner party themes, for china email list example, could be a tag. When setting up your site structure, pick several main categories.  Adding them to your menu can be a good idea, especially if you only have a blog. A different setup might make more sense if you have a blog and several products. Make sure your categories are roughly the same size. If your categories become too big, make subcategories. Your category pages can be great landing pages, especially for ecommerce sites — more on that in our e-commerce SEO guide.

china email list
china email list

Tags Are Helpful for Users

Exploring topics, but they are often misapplied. It’s important not to use too many tags and use them more than once or twice. Remember, you want to group your content, not just give it a description.  If you want to structure your content differently.  WordPress also allows you to create custom taxonomies. Always consider carefully whether your EA Leads custom taxonomy groups content in a way that makes sense and helps your visitors. 3.4. Manage your archive pages If you use categories and tags, you will automatically create archive pages. These pages contain a list of the posts and pages within a specific category or tag.

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